Subrosa

  • $77 Gallon
  • $3 Swatch
Rated 5.0 out of 5
Based on 7 reviews
Regular price
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A rich dusty rose. Understated and elevated. Plays well with earth tones, natural woods or anywhere you need a warm-up.

Subrosa Gallons are available in both Wall Paint (Eggshell) and Trim Paint (Semi-gloss). Not sure yet? Sample it first with our Peel & Stick Swatches.

Subrosa is included in the Kids' Room Swatch Kit.

A better paint from start to finish
Zero Voc*
Superior Coverage
Greenguard Gold Certified
Washable & Scrubbable
Ultra Low Odor
Self Priming
Our zero VOC, GREENGUARD Gold certified Wall Paint and Trim Paint is 100% acrylic, self-priming, applies easily, covers in fewer coats and dries to a durable, mildew-resistant finish that washes with ease.

Subrosa is a rich, dusty rose with a warm undertone that gives it the elegance of a faded petal rather than the brightness of a fresh bloom. The warm base keeps it grounded and earthy rather than cool or mauve-adjacent, which is what separates a sophisticated dusty rose from a sweet pink. One reviewer called it a wonderful vintage pink, a description that captures the retro, romantic quality the name promises.

At an LRV of 32, Subrosa carries genuine depth, more presence than a blush and richer than a typical dusty rose. In natural daylight the rosy quality reads clearly and stays warm and dusty. In warm or low light it deepens and reads more enveloping. One practical note: the color photographs darker than it looks in person, so the in-room experience reads lighter and warmer than photos suggest. Clare positions it for exactly this, playing naturally with earth tones, natural woods and rooms that need warmth without sweetness.

The warm base pairs naturally with warm whites and off-whites on trim, natural wood and earthy neutrals. Whipped or Timeless on trim keeps the palette warm and cohesive. Subrosa works in bedrooms, dens, bathrooms, living rooms and kids' rooms where a sophisticated, warm dusty rose is the goal. For something lighter and crisper in the pink family, Meet Cute reads brighter and more blush at LRV 50. For a deeper, more terracotta-coral direction, Pink Sky goes bolder.

Best for: Bedrooms, dens, bathrooms, living rooms, kids' rooms

Pairs best with: Whipped (warm white trim), Timeless (off-white trim), Greige (warm neutral companion), On Point (versatile greige complement)

Color family: Pink (dusty rose/mauve)

Undertone detail: Warm; keeps the dusty rose grounded and earthy rather than cool or mauve-adjacent

LRV interpretation: 32, a medium-deep value that reads rich and romantic. Photographs darker than it appears in person. The in-room experience is lighter and warmer than photos suggest.

Lighting guidance: Natural daylight: warm and dusty with the rosy quality reading clearly. Warm or low light: deepens and reads more romantic and enveloping throughout.

Finish recommendation: Eggshell for walls; Semi-Gloss for trim and doors for clean, dimensional contrast

Complementary Clare colors: Whipped, Timeless, Greige, On Point, Meet Cute

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1 Gallon covers 375 - 425 sq ft
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The only paint finishes you need

Our Wall and Trim paint is suited for a variety of interior surfaces. Create dimension by pairing eggshell walls with semi-gloss trim for a sophisticated look that’s totally designer-approved.

Wall Paint
(Perfect Eggshell finish)

A beautiful, barely-there sheen.

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Best for:

Walls but works for any interior surface.

Trim Paint
(Subtle Semi-gloss finish)

A subtly radiant sheen.

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Best for:

Trim, doors, cabinets and high-use areas like mudrooms.

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FAQs

How does Subrosa look in natural light vs. artificial light?

Subrosa shifts noticeably between light sources. In bright, natural daylight, the warm undertone comes forward and the dusty rose reads warm, soft and clearly rosy without tipping bright or candy-pink. Under warm incandescent or LED lighting in the evening, the color deepens and reads richer and more romantic. One practical note: Subrosa photographs darker than it appears in person, so the in-room experience reads lighter and warmer than photos suggest. Sampling in the actual space before committing to a full gallon is always recommended, which is why Clare offers Peel-and-Stick Swatches.

How does Subrosa compare to other similar Clare shades?

For shades adjacent to Subrosa, consider Meet Cute, which reads lighter and more blush at LRV 50 with less of the dusty, muted quality, or Rosé Season, which reads crisper and more vividly rosy at LRV 53. For a deeper, more orange-coral direction, Pink Sky goes into bold terracotta territory. Subrosa is the most muted, earthy and sophisticated of the group, the dusty rose pick for buyers who want warmth without sweetness. Clare's Peel-and-Stick Swatches make it easy to compare these pinks side by side before committing.

What does LRV mean, and how does it affect paint color selection?

LRV stands for Light Reflectance Value. It measures how much light a paint color reflects on a scale from 0 (absolute black, absorbs all light) to 100 (pure white, reflects all light). Colors with higher LRV values make rooms feel brighter and more open; colors with lower LRV values feel richer and more dramatic. As a general guideline, LRV 50 and above works well in most rooms and lighting conditions. For rooms with limited natural light, prioritizing colors with LRV 55 or higher helps maintain a bright, welcoming feel.

What is the best way to choose between similar paint colors?

Sampling in the actual room is the single most reliable way to choose between similar colors. Paint colors shift depending on the room's light exposure, ceiling height, furnishings, and flooring. Clare's peel-and-stick swatches allow direct comparison of multiple colors on the wall without the mess of traditional paint samples. Observe each swatch at different times of day and under both natural and artificial light before making a final decision.

Is Clare paint safe for nurseries and kids' rooms?

Yes. Clare paint is zero VOC and GREENGUARD Gold Certified, meaning it meets rigorous standards for chemical emissions and indoor air quality. GREENGUARD Gold certification specifically evaluates products for use in environments with vulnerable populations, including children. Clare paint is a safe choice for nurseries, children's bedrooms, playrooms, and any space where indoor air quality is a priority.

average rating 5.0 out of 5
Based on 7 reviews
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100% of reviewers would recommend this product to a friend
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7 Reviews
Reviewed by johanna
I recommend this product
Rated 5 out of 5
Review posted

5 Stars

Love the quality of Clare paint. Thick, full, coverage.

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Reviewed by Meagan D.
Verified Buyer
I recommend this product
Rated 5 out of 5
Review posted

Beautiful color!

I love this color! It’s warm and cozy and beautiful. Really happy with how it turned out.

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Reviewed by Elizabeth H.
Verified Buyer
I recommend this product
Rated 5 out of 5
Review posted

Love

So beautiful! Just what my den needed- it’s warm elegant romantic and soft. The color is hard to capture in photos it shows up darker than it really is In a photo. This is the second room I’ve used Clare paint and I love this paint!

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Reviewed by Daniel C., from United States
Verified Buyer
I recommend this product
Painter
DIY
Skill Level
Beginner
Room Type
  • Other
Product Standouts
  • Good Coverage
  • Low Odor
  • Beautiful Color
  • Eco-Friendly
Rated 5 out of 5
Review posted

Wonderful Vintage Pink

This pink reminds me of an old candy store! The paint applied so easily and had great coverage. I am looking forward to using this paint again!

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Rated 5 out of 5
Quality
Rated 5 out of 5
Experience
Rated 5 out of 5
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Reviewed by Catherine J., from United States
Verified Buyer
I recommend this product
Painter
DIY
Skill Level
Advanced
Room Type
  • Bedroom
Product Standouts
  • Low Odor
  • Self-Priming
  • Good Coverage
  • Beautiful Color
  • Eco-Friendly
Rated 5 out of 5
Review posted

House revival

Love the color!! Used for the master bedroom and bath.

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Rated 4 out of 5
Quality
Rated 4 out of 5
Experience
Rated 4 out of 5
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