These paint colors will be everywhere in 2024!

Cocoa & latte-inspired shades are a hit

Beige is all the rage

Moody hues & sophisticated pinks for the win


"The experience with Clare has been superb! From the palette to the stickers to speedy shipping and an outstanding product. I will NEVER return to a big store for paint ever again!"

Haylee H., Venice, CA

"Loved the convenience of having the paint delivered without the headache of going to the hardware store. Black owned business. Woman-owned business. Paint swatch sticks...GENIUS!!!"

Brittany M., Washington, DC

"So easy to get the perfect color the first time. I wasn't overwhelmed by the choices. The best part was I never had to leave my house! I'm so happy with my Clare purchases!"

Jillian K.

"Love the colors and the samples were super easy to use. You made us excited to tackle the paint project we've been putting off!"


Better brand

As a woman, minority and interior designer-led brand, we bring a fresh perspective—from fewer, better colors to paint you can feel good about.

Better quality

Our ultra-premium paint applies easily with superior coverage, rich color and a highly durable finish.

Better for you

Zero VOC interior paint that’s GREENGUARD Gold Certified and formulated with higher standards for a healthier, happier home.

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