NewColorBlog Clare Paint 1

Meet Frozen: Our Newest Paint Color!

  • Share

BIG NEWS! We launched a new paint color! In case you missed it, we kicked off a campaign to have YOU - our Clare community — help us choose our next paint color, and you delivered. We’re so excited to introduce Frozen - our coolest paint color yet. Frozen is an icy, light blue paint color fit for a castle and a confident classic you’ll never want to let go. Of all the Clare paint colors, this one is truly special because it was developed with your input.

Light blue paint color called frozen by Clare on living room wall.

As a company committed to fewer, better colors we know you’ll love, it was only fitting that we involved you in the process of picking our newest color. We started off internally by curating six shades to potentially add to our mix, then you weighed in with votes and feedback... from choosing the final color to helping us name it. More than 2000 of you voted to help bring Frozen to life!

Clare Paint Color Frozen Light Blue .12.44 3

Cool, light blue paint colors like Frozen are extremely versatile and work well in virtually any room in your home. They’re perfect for bringing a sense of calm and serenity into a bedroom or a breezy freshness to a bathroom or kitchen. The soft shade also has a playfulness that would work equally well in a kids room.

Frozen Paint Color Clare 9

Frozen launched with rave reviews from top publications such as Apartment Therapy, House Beautiful, Domino, Hunker and more. If you’ve been searching for the perfect airy, light blue paint color, you’ll love this cool hue. It’s truly the people’s choice! See what the buzz is all about.

Brighten up your inbox

Color inspiration and design advice to help you create a life you love.

Your Cart

Free shipping on orders over $100

Your Cart

Free shipping on orders over $100

A blank wall, huh?
Add some color!

Shop Paint