THE CLARE DIFFERENCE

We make it easy to paint a home you love—with designer-curated paint colors, expert advice and premium quality paint.

Better brand

As a woman, minority and interior designer-led brand, we bring a fresh perspective—from fewer, better colors to paint you can feel good about.

Better quality

Our ultra-premium paint applies easily with superior coverage, rich color and a highly durable finish.

Better for you

Zero VOC interior paint that’s GREENGUARD Gold Certified and formulated with higher standards for a healthier, happier home.

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  • FREE SHIPPING ON ORDERS $150+
  • SPEEDY DELIVERY
  • HAPPINESS GUARANTEE
  • FREE SHIPPING ON ORDERS $150+
  • SPEEDY DELIVERY
  • HAPPINESS GUARANTEE
  • FREE SHIPPING ON ORDERS $150+
  • SPEEDY DELIVERY
  • HAPPINESS GUARANTEE
★★★★★

"The experience with Clare has been superb! From the palette to the stickers to speedy shipping and an outstanding product. I will NEVER return to a big box store for paint ever again!"

Haylee H., Venice, CA
★★★★★

"Loved the convenience of having the paint delivered without the headache of going to the hardware store. Black owned business. Woman-owned business. Paint swatch stickers…GENIUS!!!"

Brittany M., Washington, DC
★★★★★

"So easy to get the perfect color the first time. I wasn’t overwhelmed by the choices. The best part was I never had to leave my house! I’m so happy with my Clare purchases!"

Jillian K.
★★★★★

"Love the colors and the samples were super easy to use. You made us excited to tackle the paint project we’ve been putting off!”

Cynthia
★★★★★

“Ordering was easy, delivery was fast, instructions were helpful... You took care of everything. I can't stop telling everyone about Clare!”

Fallon C., New York, NY
Founder and CEO Nicole

Our Story

Meet our founder

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