Stress-free paint shopping starts here
We make paint shopping simple with designer-curated colors, peel and stick paint swatches, premium zero VOC paint and quality painting supplies, delivered.
Get expert color advice
Take our two minute quiz and Clare Color Genius™ will recommend the perfect paint color for your space.
Choosing a paint color has never been easier
Our Perfect Color Swatch lets you sample colors, without the hassle. Just peel, stick, and compare our fan-favorite shades in your space. Move them around for easy, mess-free sampling.
A better paint, for health-conscious home dwellers
Our interior paint is zero VOC, ultra-low odor and GREENGUARD Gold certified, meeting the world’s most stringent standards for low chemical emissions and healthier indoor air quality.
★★★★★Haylee H., Venice, CA
"The experience with Clare has been absolutely superb! From the palette to the stickers, to speedy shipping, and an outstanding product. I will NEVER return to a big box store for paint ever again!"
★★★★★Deanne W., Boston, MA
"My experience with Clare was️️️️️ five stars from start to finish! The website and ordering process were flawless. I chose the paint color that was recommended by Clare. It was amazing how spot-on the swatch color was. The paint was a dream to use! Smooth, flawless color. I could not be more pleased!"
★★★★★Brittany M., Washington, DC
"Loved the convenience of having the paint delivered to my home without the headache of going to the hardware store. Black owned business. Woman-owned business. Paint swatch stickers… GENIUS!!!"
★★★★★Angela P., Phoenix, AZ
"Clare paint is fantastic! Coverage is beautiful. Low odor, quick drying - so easy to work with. Customer service was fantastic and my order came quickly. Excellent experience!”